PGA Cars, the partner of global powerhouse brands Porsche, Audi, Lamborghini and Bentley in the Philippines, is elevating contemporary luxury with the addition of a new space that celebrates the finest cars, culture and other curated experiences.
Called PGA Cars Studio, the new venue redefines conventional brand retail spaces by merging several concepts in one unique setting. Housed within it are a showroom, automotive lifestyle center, café, exhibition hall, and a world-class service center for luxury cars. Lined up beside it are the main showrooms and service centers of PGA Cars’ brands.
The fusion of concepts affords PGA Cars Studio the ability to craft journeys for every guest. The automotive showroom space on the ground level is designed to interact with any given occasion, and can be transformed into an exhibition floor for other luxury items, if not art pieces. Not confined by boundaries, the same area can serve as a lounge accommodating larger events. Defining the automotive service area are top-notch fixtures and advanced equipment, all of which tidily arrayed within a vast, airy space. Guests can also experience select vehicles by way of test-drives, or bespoke presentations made by highly trained PGA Cars personnel.
The mezzanine of PGA Cars Studio serves as a theater from where one could gaze at the activities and displays on the ground-level spaces. Also located here is a restaurant reserved for more intimate occasions and exclusive dining experiences.
Harmonizing the experiences at PGA Cars Studio are the sights. Masterfully executed by the architect Frances Melissa Dimaculangan, the venue’s design relies on a rich mix of organic and industrial materials, as well as a contrast in textures and patterns, to directly reference the exterior and interior surfaces of Porsche, Audi, Lamborghini and Bentley models. Adding even more elegance are the automotive-theme décor on the walls and shelves. Full-grown narra trees, transplanted to the area as part of PGA Cars’ environmental initiatives, give guests a refreshing view of outdoor greenery.
Combined, the result is a space of contemporary opulence where an affluent vibe is achieved through much use of sustainably sourced materials and a refreshing presentation of the premium automotive lifestyle. At PGA Cars Studio, guests are assured of an experience like no other.
PGA Cars Studio is located at 202 EDSA corner Rochester Street, Greenhills, Mandaluyong City.