December 13, 2022    |    

Tudor Pro Cycling Team Climbs To The Next Level

The TUDOR Pro Cycling Team is back and bigger than ever before. Under the leadership of Fabian Cancellara, a crop of 15 new riders recently joined five returning riders for the 2023 season, where they’ll be competing in UCI’s ProTeam class in addition to a development team at the Continental level. And it’s not just the roster of riders that’s grown — the staff has grown exponentially since the team’s inception earlier this year. Notably, Ricardo Scheidecker, former technical and development director of a world-class WorldTour Team, has brought his expertise to the TUDOR Pro Cycling Team to help cultivate the talent of future winners, as well as Sebastian Deckert, who has joined as Head Coach. The growth of the team is all part of the shared vision of Cancellara and TUDOR that puts an emphasis on the human aspect of cycling. Results matter, of course, but it’s the day-to-day commitment from riders to push themselves both mentally and physically and concentrate on how they cross the finish line as much as when. It’s a daring approach to cycling to build a team from the ground up, with empathy and respect for the well-being of the riders, putting them at the center. TUDOR Pro Cycling believes this is the path to peak performance. The recent team expansion is part of the plan to sustainably develop talent that eventually earns the big-name victories. Fabian Cancellara has claimed that he doesn’t do unserious stuff, and the steady growth and success of the TUDOR Pro Cycling Team is proof of that.

On top of all the new talent, the team expanded with more hardware, including transportation and all-new BMC bikes. Look out for a new fleet of TUDOR Pro Cycling Team cars buzzing around this season. The 2023 BMC team bike will be “TUDOR Red” and feature all the cutting-edge technology from the leading Swiss bicycle manufacturer. The expansion in equipment will fuel the team’s ambition by allowing them to compete in multiple races on the same day, helping them meet their 2023 season goals.

The team has shown incredible progress. TUDOR Pro Cycling’s Robin Froidevaux was crowned the Swiss champion in elite road racing. Further, Nils Brun snagged the title of U23 Swiss champion, and Fabian Weiss earned the U23 Time Trial Swiss championship title. TUDOR Pro Cycling is honoured to welcome back home talented Swiss rider Sebastien Reichenbach for the upcoming season. And on top of that, the Swedish and Danish elite road racing champs, Lukas Eriksson and Alexander Kamp respectively, are now among the TUDOR Pro Cycling ranks. All in all, the team won 18 races last season, and placed on the podium 30 times. That was their inaugural season as the TUDOR Pro Cycling Team.

They’re just getting warmed up.

Now the team is hard at work training for the 2023 season, where they hope to qualify for the world’s most prestigious races in 2024.

It’s time to keep daring. It’s time to keep leading. It’s time to keep winning.


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